Top 3 Reasons Why Every Nonprofit Needs a Website 繁體中文

The word "DOT ORG" written in rusty metal letterpress type sitting on a wooden ledge background.

Having a solid online presence can drastically increase the efficacy of your nonprofit organization while also saving you money.  Take a look at the Top 3 Reasons Why:

    Your website is the first impression that most people will have your organization.  With information available at the drop of a hat, people research products, services and organizations before choosing to engage with them.   When your site shares your  mission statement and is backed by images, videos, articles featuring your work, board of directors, annual reports and other important public information, your viewers will gain trust in your cause.  They are also more likely to share your website and amplify your message to their networks.
    Most people rely on the internet for all their information.  If you don’t have a website, your simply missing out on a ton of potential support from the community.  Aside from giving your members a way to share information from your website, having your website rank on search engines like Google will help your organization to attract new membership and support. 
    Many people prefer to donate online.  In fact, online donations tend to be higher than “in person” donations.  In addition, your website will increase engagement with existing and potential members by showcasing all of the different programs, events and ways that a person can get involved.  You can also collect emails to use with your email campaign system to send targeted messages to your membership base, minus the postage expenses.

maWebCenters provides a comprehensive online marketing strategy which can help your organization to create a professional website that gives credibility, increase the visibility of the site on search engines and social media, and increase engagement.  For more information, call 866-WEB-HELP.

By: Sarah Rose Stack

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